Director of Guest Relations
$200,000 USD/year Pay is set based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks 

Malibu, CA; Los Angeles, CA; Santa Barbara.
In-person
full-time (40 hrs/week)
Flexible schedule
Long-term role

Director of Guest Relations   $200,000 USD/year

Description

Most enrollment positions are designed to drive numbers. This position exists to uphold standards.

Alpha is constructing one of the most forward-thinking school models globally. Our facilities integrate demanding academics, technology-enhanced learning, and elevated expectations for both students and faculty. Students routinely achieve learning velocity above national averages, validated by measurable outcomes. Afternoons are dedicated to deeper exploration, autonomy, and practical competency development. The model delivers results. However, success depends entirely on enrolling the right families. That is your responsibility.

You will control the admissions process for a campus location, spanning initial application to final enrollment. This is not a transactional handoff. You determine how families perceive us, how thoroughly they grasp the model, and whether enrollment choices are made with proper understanding. You will evaluate compatibility, facilitate substantive discussions, and advise against enrollment when appropriate. Maximum headcount is not the objective. Strategic alignment is.

We welcome applicants from premium service backgrounds outside conventional education: independent schools, competitive admissions programs, high-end hospitality, executive coordination, exclusive membership institutions, or entrepreneurs who have directly overseen valuable client relationships from beginning to end. What counts is your capacity to execute a detailed, phased process with sound judgment, precision, and accountability. If your professional history includes delivering exceptional service where credibility, confidentiality, and experience define the organization's reputation, this position will be intuitive. Apply now to elevate that expertise in work of consequence.

What you will be doing

  • Controlling the complete enrollment experience for prospective families, spanning initial outreach to onboarding completion.
  • Facilitating assessment discussions to evaluate compatibility prior to proposing solutions or advising on progression.
  • Overseeing 20+ concurrent family engagements across varied enrollment phases, maintaining transparent status tracking and timely follow-up.
  • Directing campus visits, observation experiences, and enrollment dialogues that articulate results, standards, and ideal candidate profiles.
  • Sustaining precise CRM and enrollment documentation (HubSpot and SIS) to enable forecasting accuracy, prioritization discipline, and service excellence.

What you will NOT be doing

  • Executing volume-driven or aggressive closing strategies.
  • Accepting families with poor alignment purely to satisfy enrollment targets.
  • Overseeing a sizable staff or operating within complex hierarchical structures.
  • Transferring responsibility for family experience across multiple departments.
  • Operating remotely. This position requires campus presence by necessity.

Key responsibilities

Direct and implement a relationship-centered, standards-driven enrollment process that secures well-matched families while safeguarding the credibility and effectiveness of the Alpha educational model.

Candidate requirements

  • 3+ years providing premium, individualized service in settings where service excellence directly influences organizational reputation (education, high-end hospitality, executive assistance, exclusive membership, or owner-managed client services).
  • Proven accountability for a complete client, admissions, or enrollment pathway from initial engagement through onboarding.
  • Track record managing 20+ simultaneous client, guest, or family interactions across multiple stages, supported by a reliable tracking and prioritization methodology.
  • Capacity to supply specific instances of advisory decision-making, including occasions when you counseled against your offering due to misalignment.
  • Professional correspondence experience with C-level executives, affluent clients, or discerning stakeholders.
  • Willingness to reside in or relocate within 60 days to one of these locations: Malibu, CA; Los Angeles, CA; or Santa Barbara, CA.
  • Authorization to work in the United States without requiring visa sponsorship.

Nice to have

  • Background in competitive independent school admissions or selective program enrollment management.
  • Professional experience in premium hospitality, VIP client services, or senior executive support functions.
  • History developing or optimizing enrollment workflows, standard operating procedures, or service benchmarks.
  • Proficiency leveraging data and CRM analytics to enhance enrollment quality rather than merely velocity.

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