Director of Parent Experience
$250,000 USD/year Pay is set based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks 

California, US
Semi-flexible schedule
In-person
full-time (40 hrs/week)
Long-term role

Director of Parent Experience   $250,000 USD/year

Description

The families you work with don't need more vendors. They need someone they trust unconditionally.

This position anchors that trust. You will be the individual families turn to when uncertainty arises, when they seek clarity, or when they choose to share what truly matters. Not because policy demands it—but because you have built that credibility over time. Your involvement will define how they perceive their child's education at one of two Bay Area locations: San Rafael or downtown San Francisco.

Alpha is creating a school unlike others. Students finish foundational academics in two hours daily through AI-powered systems, dedicating the remainder of their day to public speaking, critical thinking, and applied execution. No traditional lectures. No redundant assignments. Performance in the top 1% nationally. The families we serve are informed, well-connected, and frequently cautious. They value sharp reasoning, not rehearsed messaging.

You will nurture that dialogue continuously. Not only during enrollment, but throughout years of partnership. You will communicate with fluency about AI—its mechanics, its constraints, and its significance—particularly with families who found companies, fund them, or demand exactness in all choices. If you are unable to engage at that depth, this role will prove challenging. If you can, it becomes one of the most stimulating positions available in education.

This is not customer success. This is enduring trust with ultra-high-net-worth households who demand discretion, thoughtful judgment, and unwavering consistency. If that setting feels natural—and you leverage AI routinely to think, communicate, and work more efficiently—you will grasp the potential immediately.

What you will be doing

  • Take ownership of the complete relationship with each family on campus, cultivating trust that grows over time
  • Identify potential concerns early and address them with discretion, urgency, and strong judgment
  • Sustain high visibility at pivotal moments: morning arrival, afternoon departure, and thoughtfully designed parent gatherings
  • Facilitate continuous, substantive conversations about Alpha's AI-driven approach with highly analytical, technology-savvy families
  • Create and iterate on community experiences that foster belonging, advocacy, and organic referral growth

What you will NOT be doing

  • Overseeing admissions pipelines or enrollment metrics—your work starts once families are enrolled
  • Operating from behind a desk or depending solely on email—this role demands consistent in-person presence
  • Reading from scripts or avoiding difficult questions about AI or the educational model
  • Depending on established processes—you will create frameworks where none currently exist
  • Viewing families as clients—this role values discernment, not checklist execution

Key responsibilities

Establish and maintain deep trust with ultra-high-net-worth families, driving long-term retention, strong advocacy, and sustained confidence in Alpha's AI-powered education model.

Candidate requirements

  • Located in or capable of commuting daily to San Rafael or San Francisco
  • 5+ years of direct experience working with UHNW individuals or families in private schools, private equity, family offices, or high-touch client service settings
  • Demonstrated capacity to manage complex, high-stakes relationships with discretion and sound judgment
  • Daily, active user of AI tools (e.g., ChatGPT, Claude, Perplexity) with the capability to articulate AI strengths, risks, and boundaries clearly
  • Commanding presence and communication approach that builds credibility with highly educated, demanding families
  • Knowledge of private or independent school environments, gained either professionally or personally
  • Flexibility for early morning, late afternoon, and occasional evening or weekend commitments

Nice to have

  • Established connections within Bay Area private school or UHNW networks
  • Background working with founders, investors, or technology executives
  • History of creating communities or experiences that generate organic referrals
  • Experience in early-stage or fast-growing organizations where ambiguity is common
  • Skill in translating intricate technical ideas into clear, assured dialogue

Meet a successful candidate

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