Director of Community Engagement
$200,000 USD/year Pay is set based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks 

Scottsdale, AZ; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; San Francisco, CA; Greenwich, CT; Bethesda, MD; New York City, NY; Austin, TX; Fort Worth, TX; Houston, TX; or Kirkland, WA
In-person
Flexible schedule
full-time (40 hrs/week)
Long-term role

Director of Community Engagement   $200,000 USD/year

Description

Families who select Alpha rely on trusted advisors in every area of their lives. This is the relationship they've been lacking.

You will be the person they reach out to when doubt arises, when something doesn't sit right, or when they experience a milestone they know you'll appreciate. You will understand each family deeply enough to foresee their needs before they articulate them—and you will possess the judgment and composure to address what they share with discretion, empathy, and ease. Over time, you won't simply represent their child's school. You will become woven into how they navigate this phase of their family's journey.

That degree of trust isn't generated by a system. It emerges from presence—consistent, daily, and unhurried. You will be present at morning arrivals and afternoon departures, at the evening gatherings that count, and in the private conversations that never appear on a schedule. You will create a community families feel invested in protecting, where belonging is natural and referrals occur because the experience merits them.

Alpha is not a conventional school. Students complete their core academics in two hours daily through AI-powered applications, then dedicate the remainder of their time to public speaking, critical thinking, and applied projects. No traditional lectures. No filler assignments. Top 1% performance nationwide. The families who select it are investing in something they value—but that belief requires care.

You will sustain that dialogue with every family, through every uncertainty, for the duration of their child's enrollment. If advocating for an unconventional model to discerning skeptics feels like a burden, this position is not for you. If it sounds like the most compelling work you could undertake, continue reading.

What you will be doing

  • Own the relationship with every family on campus—the continuous, evolving relationship that ensures parents feel recognized, not merely accommodated
  • Identify concerns before they surface as issues, and address them with discretion and interpersonal skill that preserves trust
  • Maintain visible presence where families gather: morning arrival (7–9am), afternoon departure (2–4pm), evening parent gatherings, and select weekend programming
  • Develop a campus culture with authentic depth—occasions, rituals, and connections that make families feel they are part of something they want to defend
  • Develop parent advocates naturally, delivering experiences of such consistent quality that referrals emerge as the expected result
  • Sustain the evolving discussion about Alpha's AI-powered approach with families managing screen time questions, skeptical relatives, and periods of uncertainty—not only at enrollment, but across their entire campus experience
  • Recognize when a family is not aligned and manage that situation with the same care you apply to all interactions—safeguarding the community is integral to serving it
  • Establish the systems and cadences this role demands in a setting where the framework is still being developed

What you will NOT be doing

  • Overseeing enrollment—that falls under the Admissions Director; your role starts when families enroll and grows from that point
  • Operating from behind a desk—your visibility within the community defines the role
  • Working standard 9–5 hours—early mornings, late afternoons, and evening programming are inherent to the position, not occasional exceptions
  • Relying on administrative infrastructure, defined processes, or a complete team—you function with substantial autonomy and create what is necessary
  • Approaching family relationships as accounts requiring management—this role rewards authentic engagement, not procedural adherence

Key responsibilities

Serve as the central trusted relationship in every family's Alpha experience. Maintain their confidence through challenging periods, cultivate a community where belonging is meaningful, and establish the environment in which satisfied families become active advocates.

Candidate requirements

  • Currently reside within commuting distance of one of these campuses OR willing to relocate within 60 days (preference for candidates with existing community roots): Scottsdale, AZ; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; San Francisco, CA; Greenwich, CT; Bethesda, MD; New York City, NY; Austin, TX; Fort Worth, TX; Houston, TX; or Kirkland, WA
  • Legally authorized to work in the U.S. without sponsorship
  • 5+ years in a relationship role serving high-net-worth or ultra-high-net-worth families—private school admissions, luxury hospitality, philanthropy, or any environment where discretion, warmth, and social fluency were as important as capability
  • Proven ability to sustain relationships through challenging situations with sophisticated families and maintain trust throughout
  • Natural presence and communication approach that builds confidence rapidly with affluent, high-expectation families—authentic rather than performatively polished
  • Personal familiarity with independent, private, or non-traditional education—either professionally or as a parent—that provides you credible standing when families challenge the model
  • Authentic conviction in AI-powered education and the capacity to carry that belief genuinely across years of parent relationships, not solely during enrollment discussions
  • Availability for flexible hours: early mornings (7–9am), late afternoons (2–4pm), evening events 2–3x/month, and occasional weekend activities

Nice to have

Exceptional candidates will have at least one of the following:

  • Established relationships within the local affluent community that would provide immediate, organic credibility on campus
  • Private school or independent school background with demonstrated success in family retention and community building—beyond enrollment metrics alone
  • Experience managing high-stakes family dynamics where your discretion and judgment were the foundation of sustained trust
  • A talent for designing experiences—events, moments, settings—that make people feel part of something they want to preserve
  • Prior startup or early-stage experience where you created from the ground up and remained composed through rapid change

Meet a successful candidate

Watch Interview
CeCe
CeCe  |  Lead Guide
United States

Has the harsh reality of teaching in a broken system worn you down? This compassionate Lead Guide is redefining what it means to support kid...

Meet CeCe

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This is not a traditional school, and this is not conventional parent engagement.

At Alpha, parent advocacy is not a support function. It drives growth. You will lead high-trust conversations, facilitate events that influence decisions, and develop conviction one family at a time. That requires mastery of both the narrative and the model. You will need comprehensive understanding of what differentiates Alpha—and how to articulate that in ways that resonate.

Interested in the types of stories you will help shape and communicate? Begin here:

🎥 Why Families Leave Traditional School for Alpha
Hear directly from three Alpha dads about why they rejected conventional education—and how Alpha's model has changed their children's confidence, independence, and academic growth.
👉 Watch the conversation (24 min)

📘 Alpha's Learning Model: The Science Behind 2x Results
This is the foundation you'll be building advocacy around. Understand the academic engine before you start creating momentum.
👉 Read the whitepaper

🔥 Testing Is Not the Problem—Low Standards Are
Alpha doesn't dodge standardized testing. We embrace it. If you're looking for a school that avoids rigor or waters down expectations, don't apply. But if you believe in setting the bar high—and helping every student rise to it—start here.
👉 Watch MacKenzie explain (3 min)

🎙️ Student Perspective: Rourke on Switching to Alpha
In her own words, a 12-year-old former NYC student explains why her family moved for Alpha, and what school feels like when it's designed for mastery, not memorization.
👉 Watch the student interview (18 min)

🎬 Inside the Classroom: 2-Hour Learning in Motion
A one-minute tour of what makes Alpha's model work, from AI-powered instruction to the guides who support it.
👉 Quick look (1 min)

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