Performance Coach
$150,000 USD/year Pay is set based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks 

Atlanta, GA; Oklahoma City, OK; Tulsa, OK; Austin, TX; Keller (Fort Worth), TX; The Woodlands (Houston), TX; Park City (Salt Lake City), UT; or Toronto, Canada
Hours: 08:00 am to 05:00 pm, M-F
In-person
full-time (40 hrs/week)
Long-term role

Performance Coach   $150,000 USD/year

Description

  • On-campus placement at an Alpha location: Atlanta, GA · Oklahoma City, OK · Tulsa, OK · Austin, TX · Keller (Fort Worth), TX · The Woodlands (Houston), TX · Park City (Salt Lake City), UT · Toronto, Canada
  • $150,000 annual W2 compensation, distributed weekly. Health benefits begin on day one.
  • Support for relocation is provided

Telling a student who earned 99% that they did not pass may be the most meaningful support you can offer. If that statement makes you uncomfortable, this role is not for you. If it resonates, continue reading.

Alpha students complete their academics in two hours daily using self-directed, AI-driven applications. There are no teachers, no lectures, and no traditional classroom instruction. This structure allows you to focus on what genuinely shifts outcomes: facilitating high-impact workshops on topics like public speaking, concentration, and peer feedback; using live analytics to motivate students toward complete goal attainment; and developing the Guides working with you.

A typical morning may begin with a coaching conversation with a Guide, analyzing performance metrics and pinpointing where a cohort is underperforming. By midday, you're running a structured workshop with students, executing a playbook exercise on constructive feedback. Afternoons often transition to motivational work: engaging one-on-one with students, identifying their intrinsic drivers, and applying Alpha's incentive framework to re-engage a reluctant middle schooler. You maintain direct responsibility for your own cohort, ensuring you stay proficient in the competencies you develop in others.

You have likely felt out of place in conventional education: excessively data-oriented, overly focused on measurable outcomes, too willing to question accepted practice. Alpha may be the first environment where you belong. You will begin coaching Guides immediately, and as you demonstrate results at scale, your authority over campus-wide programming will expand.

Uphold the standard. Transform the student. Apply today.

What you will be doing

  • Facilitating structured one-hour workshops on core life competencies (public speaking, focus, constructive feedback) for elementary and middle school cohorts (K-8), adhering to Alpha's established playbook instead of creating original content
  • Conducting motivation-focused sessions that leverage student performance data and Alpha's incentive architecture (school currency, leaderboards) to achieve 100% goal attainment across your cohort
  • Developing Guides through targeted coaching on program consistency and standards enforcement, ensuring every interaction yields concrete performance improvements
  • Managing your own cohort of students while simultaneously building the capability of other Guides
  • Monitoring weekly metrics including student satisfaction, goal completion percentages, and Guide performance indicators to identify and address underperformance early

What you will NOT be doing

  • Providing academic instruction or subject tutoring to students. Academic learning occurs through self-directed applications without direct adult instruction.
  • Creating original curriculum or developing lesson plans independently. The playbook is established; your responsibility is faithful execution, not innovation.
  • Coaching Guides on instructional methods. Since Guides do not teach traditional content, you will focus on coaching motivation, energy, and accountability systems.
  • Lowering standards when a student achieves 99% rather than 100%. Maintaining high expectations demonstrates your confidence in their capacity to reach the full standard.
  • Serving as the campus "empathy specialist." Students receive genuine connection alongside direct feedback and meaningful accountability.

Key responsibilities

Fulfill Alpha's three core commitments for every student in your cohort: they develop a genuine love of school, achieve learning velocity at twice the rate of traditional classrooms, and acquire meaningful life skills.

Candidate requirements

  • Available for on-campus work at one of these locations: Atlanta, GA; Oklahoma City, OK; Tulsa, OK; Austin, TX; Keller (Fort Worth), TX; The Woodlands (Houston), TX; Park City (Salt Lake City), UT; or Toronto, Canada (relocation assistance available)
  • Bachelor's degree in Education, Psychology, Business, or a closely related discipline
  • Minimum 5 years of professional experience in education, learning and development, coaching, youth leadership, or a comparable domain
  • Demonstrated history of managing a team of at least 5 adults, including responsibility for hiring and performance-based termination decisions
  • Hands-on experience working with children ages 5-14 in educational or developmental contexts
  • Experience building, launching, or substantially scaling a program, team, business, school, or initiative from inception
  • Documented use of quantitative data and performance metrics to establish weekly objectives and inform decision-making, beyond simply reporting outcomes
  • Legal authorization to work in the United States or Canada

Nice to have

  • Advanced degree (Master's) in Education, Psychology, Organizational Leadership, or related discipline
  • Experience coaching sports, leading outdoor or experiential education programs, managing camp operations, or directing youth ministry at a scale requiring cohort management and outcome measurement
  • Transitioned from classroom teaching to program design or operations roles in EdTech, tutoring enterprises, youth-focused nonprofits, or school-based intervention teams
  • Evidence of exceptional individual performance early in your career — academically, athletically, or professionally — prior to assuming leadership responsibilities
  • Conviction that the existing education system requires fundamental restructuring and personal commitment to contributing to that transformation

Meet a successful candidate

Watch Interview
Katie Boye
Katie  |  Lead Guide
United States

She never wanted to just manage a classroom. Katie wanted to help students see what they were capable of. After years of trying to make that...

Meet Katie

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