Director of Parent Advocacy

$200,000 USD/year ^{Pay is set based on global value, not the local market. Most roles = hourly rate x 40 hrs x 50 weeks}  ($100 USD/hour)

• Control the enrollment sales pipeline during year 0-1, from initial inquiry through executed agreement, managing conversion objectives and CRM processes until the 25-student target is reached
• Lead information sessions and campus visits that convert interested families while strategically declining misaligned applicants (the ability to decline is equally important as accepting)
• Function as the principal point of contact for high-net-worth families investing $40K+ annually, delivering premium service that transforms parents into vocal supporters
• Establish community presence through consistent on-site availability during morning drop-off (7-9am) and afternoon pick-up (2-4pm), while spending the majority of workdays in external settings—coffee meetings, networking activities, and community collaborations
• Advocate for Alpha's AI-driven educational approach to questioning parents concerned about screen exposure and unconventional pedagogy
• Mobilize parent ambassadors by creating outstanding experiences that motivate families to actively recruit their peers

• Maintaining standard 9-5 schedules (early starts, late afternoons, and evening programming are mandatory)
• Executing from established protocols and documented procedures (you'll create processes within a startup framework)
• Depending on administrative personnel, marketing resources, or enrollment infrastructure (you function independently)
• Enrolling every applicant who expresses interest (selective admission is a fundamental skill)
• Working from a desk (this position demands consistent community engagement and relationship cultivation)

Drive enrollment sales during year 0-1, then transition to cultivating parent relationships that generate advocates and fuel organic growth through referrals.

• Currently live within commuting range of one of these campuses OR prepared to relocate within 60 days (local connections preferred): Santa Barbara, CA; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; Bethesda, MD; Austin, TX; Fort Worth, TX; or Kirkland, WA.
• Authorized to work in the U.S. without requiring sponsorship
• 5+ years in a position working with high-net-worth clients in consultative sales or premium customer experience environments (examples: private school admissions/enrollment, luxury sales, hospitality, philanthropic development)
• Proven enrollment or sales funnel performance with conversion metrics you can articulate
• Executive-level presence and communication ability to build trust and influence sophisticated purchasing decisions among affluent families
• Self-directed entrepreneurial mindset, capable of operating independently in a startup setting
• Authentic belief in AI-powered education and willingness to address skepticism around screen time and non-traditional methods
• Flexibility for non-standard hours: early mornings (7-9am), late afternoons (2-4pm), evening programming (2-3x monthly), and weekend commitments

Outstanding candidates will possess at least one of the following: 

• Established presence in the local affluent community with pre-existing relationship networks
• Private or independent school enrollment/admissions leadership background with documented success
• Sales, business development, or fundraising history with high-value clientele
• Prior startup or early-stage venture experience successfully managing ambiguity and accelerated change
• Event coordination and community organizing expertise creating impactful experiences
• Real estate, development, or major gifts fundraising experience engaging ultra-high-net-worth individuals